Havensfield Happy Hens
Havensfield LOGO

Havensfield Happy Hens

At Havensfield Happy Hens they believe that happy hens lay the most delicious eggs. At Havensfield the hens are kept happy by living in small flocks with the most delicious, local, nutrient rich food delivered to their feed troughs.


St Peters Ale

St. Peter's Brewery

St. Peter's Brewery is based at St. Peter South Elmham, near Bungay in Suffolk. They use excellent quality water from their own deep bore hole, locally malted barley together with Kentish hops to brew a range of classic English ales.

Highlights of how Roys has helped charities in 2023

How we helped charities & communities in 2023

During 2023 Roys is pleased to have been able to help a large number of local charities and good causes. The total number of causes Roys has been able to help is 223, ranging from air ambulances to rescued animals and everything in between. Around half of the causes helped were through raffle prize donations, meaning many of the donations will have hopefully gone on to help raise even more money for charity.

In total we've raised over £39,000 through our MADL donations, plastic bag sales, raffle prize donations & other money-raising such as wearing fancy dress on special days & in-store collections.

10p is donated from the sale of every plastic bag, which raised £26,011, going to several charities. Our stores have different charities of the year voted on by the staff and those charities will receive a donation equal to the amount that store has raised. In total 11 charities will receive the following donations; £8,477 to East Anglian Air Ambulance (raised by our Wroxham Food Hall & fuel station), £5,740 to The Banjamin Foundation (raised by our Bowthorpe store), £3,731 to Norfolk & Waveny Mind (raised by our our Wroxham Department Store, garden Centre & Roys Toys), £2,056 to Priscilla Bacon Hospice (raised by our Norwich, Magdalen St store), £1,357 to Thetford Foodbank (raised by our Thetfordstore), £1,323 to Number 72 (raised by our Sudbury store), £1,153 to Suffolk Librariess (raised by our Beccles store), £784 toNorfolk Death Children's Society (raised by our Highway Garden & Leisure), £658 to Dereham Men's Shed (raised by our Dereham store),£579 to Norfolk Accident Rescue Service (raised by our North Walsham store), and £149 for Eating Matters (raised by our Wroxham DIY Centre).

Our Making A Difference Locally Fund (MADL) has helped many great causes. In this scheme, money is put into Roys' MADL fund based on sales of selected grocery products sold in Roys stores and then used to help local charities and good causes. Donations from this scheme include; £1000 to Stalham Baptist Church, £500 to South Walsham Village Hall, £250 to Coltishall Primary School, £250 to Corton House Care Home, and £120 to Beccles Sea Cadets.

In-store money raising have raised over £3,000, with staff and customers coming together to help several great charities. Much of this money comes from collection pots in-store, but events such as Children in Need (£528), Wear It Pink (£313 to Breast Cancer Now) are also very significant.

Lee Hodds, Bowthorpe store manager, presenting a check to Josh from the Benjamin Foundation

Lee Hodds, Bowthorpe store manager, presenting a check of £5740 to Josh from the Benjamin Foundation

More information about how Roys helps charities is available on our Charity & Community page. If you would like to be considered for the MADL fund please contact [email protected] telling us a bit about your charity or project and how you would like help.

Meet our charities of the year 2024

Each year we choose new charities for our stores to support. Our stores each support their own charities, with some stores sharing a cause, which are nominated and voted by staff in the stores.
Roys will also continue to donate to other charities and groups with the MADL fund and try to help with as many other requests as possible.

Sea Palling Lifeboat LOGO

Sea Palling Lifeboat

Wroxham Food Hall, DIY Centre, Head Office and Pinetrees Warehouse

"Our goal is to provide and maintain an Inshore Lifeboat to enable us to provide search and rescue operations when tasked by M.C.A. We run a single 6.3 Ocean Pro RIB, an Arancia ILB and a shoreline rescue Argocat, all covering the area between Eccles-on-Sea and Winterton-on-Sea."

FAITH Animal Rescue LOGO

F.A.I.T.H. Animal Rescue

Wroxham Department Store, Garden Centre, Toy Shop & Fuel Station

"F.A.I.T.H. is a progressive animal rescue centre, where animal welfare comes first. We believe that their mental health and well being are as important as their physical health."

Norfolk & Norwich Hospitals Charity LOGO

Norfolk & Norwich Neonatal Intensive Care Unit

Highway Garden & Leisure

"Babies may be in intensive care, high dependency or the special care areas of the unit. Our unit receives babies from across the region and further afield and our NICU staff care for more than 850 babies a year."

Beccles Sea Cadets LOGO

Beccles Sea Cadets

Roys of Beccles

"Welcome to a different kind of adventure. We’re helping to launch local young people for life today. Transforming them into confident, resilient young people who thrive in a complex world, whatever they want to do when they leave school."


The Hamlet

Roys of Bowthorpe

"We provide support for children, young people and adults with disabilities and complex health needs. By providing recreational, educational and social opportunities, our members are given the chance to be themselves, explore choice and reach their full potential – a life without limits!"


Dereham Cancer Care

Roys of Dereham

"Local charity for local people – supporting all affected by cancer. Our Centre is staffed by Volunteers who offer support, friendship and information to cancer patients, their families and carers. We are here to help with your cancer journey. "

Norfolk & Suffolk Animal Trust LOGO

Norfolk & Suffolk Animal Trust

Roys of North Walsham

"Dedicated to the Welfare and Protection of Animals. The happiness and health of all our animals is at the centre of all our efforts. We try to find each and every animal in our care a loving family home for life."

The Feed LOGO

The Feed

Roys of Norwich - Magdalen Street

"Our vision is for ‘Communities where everyone thrives’. Through the power of food, our mission is to empower communities in Norwich, ensuring each and every person has the support to eat well, live well, and feel connected."

The Christopher Centre LOGO

The Christopher Centre

Roys of Sudbury

"A great place to get involved in the community and meet new people. If you’re looking for a welcoming and inclusive space where you can engage with local events and activities, then The Christopher Centre is the place."

Growkids Thetford LOGO

Thetford Growkids

Roys of Thetford

"Based out of our location in Thetford, our aim is to provide good quality, new and second-hand children’s clothes (up to 11 years), completely free of charge, to anyone who needs it, regardless of their income, background, or faith."

10p LOGO

How the money is raised

These donations are taken from the sales of our plastic bags. Every time you buy a carrier bag in one our stores, we donate 10p to that store's Charity of the Year. So if you forget your shopping bags, at least you're helping a great charity!

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